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The Socionomist helps readers capitalize on social mood. Each month, our analysts show you how social mood is shaping trends around the world.

The January Socionomist leads with a startling wake-up call: Your everyday Smartphone app could go from targeted ads — to targeting people — with the right shift in social mood. “On Our Radar” topics suggest that shift may be underway with the rise of doomsday preppers, the valorization of an alleged murderer, and the growing anti-immigration political movement in Europe.

Read the current issue for just $50.