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The Socionomist helps readers capitalize on social mood. Each month, our analysts show you how social mood is shaping trends around the world.

For the love of the game $$$.

“Hut one, hut two, transfer portal!” How social mood kicked college football’s financial arms race into motion. And, forget Peeping Tom; meet Peeping Uncle Sam - the gov’t is making a list that puts Santa to shame! Plus, what else is On Our Radar? Guess you’ll have to check it out!